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Review on the 7 Great Lies of Network Marketing

The free e-book called the 7 Great Lies of Network Marketing written by Ann Sieg has received rave reviews over the years. And it is easy to see why. She literally opened a can of worms over how the mlm industry has misled many people regarding the way they prospect and build their businesses.

Ann Sieg documented a detailed analysis of the old school type of mlm and provided compelling evidence as to why it is dead in the water, compared to the new age of network marketing.

The free e-book was certainly not written with the intention of putting the mlm industry down. Far from it - more to the point, it focuses on educating network marketers that don’t have to lose money in their business on a monthly basis or worse still, drop out of their business completely because they are unable to get any more leads.

According to statistics provided in the free e-book, it revealed that 90% of multi level marketers drop out of their business after just three months. Many of marketers who worked hard, following the instructions of their up line by attending meetings, calling in to listen to webinars and attracting leads by following the “three foot rule”, later became frustrated when their leads of attracting new prospects ran out.

Understandably this high drop out rate has affected the way people perceive the networking industry, and as such it has given it a bad reputation.



Ann Sieg too suffered her own share of frustration as a network marketer. For many years, Ann slaved hard, practically applied everything her up line told her to do, but all her efforts proved abortive. It included using the old fashioned method of trying to attract people into your business by talking to friends, work colleagues, family, etc...Eventually, she hit a brick wall and she bailed out.

On the plus side, the mlm industry is still growing and it is still considered a billion dollar industry. Perhaps this was what spurred Ann Sieg on. She knew there was more to network marketing that her up line were not telling her.

Surely, these top mlm distributors were not making it big by simply buying leads, making their efforts count by speaking to friends and families. Eventually, their own warm market will run out as well. So what were they doing differently and how were they making it big in the mlm industry? What was the secret to their success that they were keeping to themselves and not passing on to their down line? Quite simply, the answer is they were using a marketing system.

What is this marketing system that has so far eluded many network marketers that it was kept under wraps for years? Ann knew that there was one vital information missing. Eventually, she discovered for herself the SECRET to making it big in mlm – the power of Attraction Marketing otherwise known as web 2.0.

Attraction marketing is employing the powerful tool of the internet to obtain leads. In other words rather than using the old method to attract people to your business by chasing friends, family members and even strangers, people now start chasing you to do business with you.

Part of the reason why many network marketers dropped out of their business was because prospects don’t want to listen to what you have to say, and even if they do, they might not necessarily act on what you say. Why? It is simply because they don’t see your product as a need to fulfil their wants at the time you offered it to them.



Most network marketers have lost friends, and some of them have even stopped picking up their calls because they are not interested in looking at, or joining a business opportunity.

To this end, Ann created a system that you can have success with once fully mastered. You can then create a pipeline system of your own to attract prospects to your business. The system, which comes with Ann’s aptly titled Renegade Network Marketer e-book is all about creating a business empire.

In the e-book, Ann shows you exactly how you can grow a profitable mlm business from day one by applying the power of attraction marketing to just about every other network marketing business you own. You will also learn how to generate thousands of leads at a time as opposed to one at a time which was the old method network marketers were accustomed to.

As a general rule,people buy solutions not products. When you provide quality information that your prospects (target audience) want, you are indirectly imparting knowledge to them. And when you provide knowledge, you are also establishing a relationship based on trust.

As a result, Ann reveals how you can utilize the power of attraction marketing by using pre-selling techniques and creating a steady cash flow of residual income whereby you set your system on auto-pilot enabling you to attract prospects without having to chase anyone. The system also shows you many on line marketing techniques such as traffic generation, copy writing and sales. It also has a training section full of invaluable information.

You will also learn how to build an effective marketing strategy on line, using Ann’s “back office” which comes with the system. And the good news is that monetization is built into the system which is duplicable and can be used to promote any other business you own.

If you have a business or considering having one, customers will remain the lifeblood of your business. Use the tools of attraction marketing and start building your home business today by reading Ann’s free e-book Grab the opportunity of leveraging the power of the internet and learn how many home businesses are creating attraction marketing systems to successfully promote their business on line.

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